You have a website. It looks reasonable. You paid someone to build it, or you built it yourself on a…
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Marketing budget is one of the most common questions salon owners ask — and one of the hardest to answer…
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Your booking system is the engine room of your salon business. It handles appointments, client records, payments, and increasingly —…
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TikTok is unavoidable as a conversation topic in salon marketing right now. Every few weeks there’s a new story about…
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Word of mouth has always been the most powerful marketing tool available to salons. A recommendation from a trusted friend…
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Professional photography is expensive, time-consuming to organise, and the results date quickly. By the time you’ve booked a photographer, prepared…
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The Google Maps local pack — the three businesses that appear at the top of local search results with a…
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Christmas is the most reliable peak period in the salon calendar. Demand is high, clients are willing to spend more…
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Every member of your team has something most marketing agencies don’t: genuine relationships with real clients, authentic expertise in what…
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With WhatsApp open rates at 98% and Instagram reach increasingly algorithm-dependent, it’s reasonable to ask whether email marketing still has…
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